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Building Your Targeted Email Lists

Sunday, July 25, 2010 by D&B Email List Expert

If you've been reading this blog, you'll have noticed that I speak about a program we have in D&B Professional Contacts that helps you build your ideal targeted email lists for your campaigns. A feature like this is undoubtedly helpful. Rather than simply giving you a bulk email list, we help you pick out who your most likely to succeed with.

Here are just a few of those categories: employment size, sales revenue, and ownership (public vs. private). Of course, as useful as these all are, they're only the first step. We can also divide the information up by department--sales, marketing, HR, IT, etc.--so that the right people receive your email advertising.

Naturally, Dun & Bradstreet doesn't stop there. We also allow you to select things like staff level. Do you want managers to hear about your products? Or would VPs be your target audience? Our system allows you to easily and effectively build an email business directory designed for what you need.
 

For more email marketing tips, download our whitepaper or get a free quote.

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