BULLS-EYE!
Targeted Email Lists Drive Sales.
Email prospecting is a cost-effective way to drive leads and increase sales. Learn the 4 building
blocks to successful email prospecting in this useful whitepaper from Dun & Bradstreet.

Spot On

Monday, July 19, 2010 by D&B Email List Expert
Would you ever use a "Somewhat-Precision Laser Eye Surgery?" Why not? I mean, it'll get near the place it was aimed - heck it might even hit the target! Plus, the doctor who does it isn't charging much. No? Can't blame you, it's not exactly a confidence inspiring approach.  So why use something similar for your targeted email campaign?

30-40% of business emails change yearly, and that means a lot of email lists are very inaccurate. Why? Well, the brokers who provide them generally don't update frequently, so those mistakes remain and are sold to you.  Now, if you're trying to run an effective, accurate campaign, will you want to use a contact list that can have 3 out of every 10 addresses wrong?

Of course not. Such errors can greatly damage your campaign and leave you in a bad situation. That's why you need D&B Professional Contacts. Our email opt lists are more accurate than what our competitors offer because they are updated regularly. So, be sure to go for precision with D&B, rather than anything else.

For more information, download our whitepaper or get a free quote.

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